• Finalize the core game loop: daily challenges, verification, streaks, leaderboards, and rewards.
  • Map the user journey from onboarding to daily play and social features.
  • Design the consent and transparency flow for data usage.
  • Research and define the target audience (Gen Z) and their preferences.
  • Develop the tone of voice and brand guidelines for the app.
  • Plan the communication strategy for data usage and trust-building.

Step 2: Building the MVP

  • Create detailed product specifications and wireframes for the MVP features.
  • Find and onboard designer & developers for MVP
  • Create wireframes
  • Create  real Mock ups
  • Start building MVP
  • Plan the alpha testing phase: recruit testers, set up feedback channels.

Step 3: Initial Testing and Iteration

  • Conduct alpha testing with internal and external testers.
  • Gather feedback and iterate on the game mechanics and UI/UX.
  • Collect feedback on the fun and engagement factors.
  • Plan for the beta launch and initial user acquisition.

Step 4: Implement Monetization Strategies

  • Set up the data licensing business model.
  • Design the data curation and anonymization process.
  • Create a data catalog Ensure data privacy and compliance (GDPR, CCPA).
  • Set up the legal framework: terms of service, privacy policy, data processing agreements.
  • Build a B2B sales pipeline and reach out to sell to potential data buyers.
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